One of my clients asked me to explain the steps of adding me as an administrator of their Facebook fanpage. It can be done in a few seconds. I took some screen shots to explain how you can add a new administrator to your fanpage. I wanted to share those steps and images with you in case you were wondering how it is done. This is basic but at the same time something good to know if you want to give access to people in your company or someone you trust to access your company’s Facebook fanpage.
1. Go to your fanpage. In this case we will use my company Micro Media Marketing as an example: http://facebook.com/micromediamarketing.
2. Under your logo you will see “Edit Page,” select this option:
5. When you see your admin’s picture and name appear Click on the photo to select the image, so that it appears as a highlighted blue.
6. To complete Click on the button “Add Admins.”
That’s it! Your admin has been added to your fanpage.
Keep in mind they now have full access to your Facebook fanpage including making edits to existing company details, information, and all previous posts. I recommend you only allow admin rights to someone you trust with your company brand and marketing. Remember this fanpage represents your company and viewed by your Facebook fans which should be your target audience on Facebook.
A lot of eyeballs may be reading the activity posted on your Facebook fanpage. It is important that you monitor all the activity on your company Facebook fanpage including the one of your additional administrators. Pick an administrator that is qualified to represent you in front of your audience. Even if someone you trust like a loyal employee is making your posts they might have a different opinion of what is “OK” material to share. Set guidelines on what is appropriate and how private you would like to remain on the kind of content, images, and videos you share. At the end of the day this will be your brand’s image put out there for everyone online to see. Represent your online brand well.