Stephanie Lichtenstein

This week the Tuesday Topic for the Facebook blogging group is “Figuring out what’s next.” To be honest I do not know what is next. I tend to plan things out and know what I want but I cannot exactly tell you what will happen. In fact, each year that passes I am surprised at [...]

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Whenever I hear the word Freedom, I immediately think of the scene in Braveheart with Mel Gibson pre-racial slur and pre-#advertisingtax. Ah those were the good old days… 
At this very moment our friends and fellow industry leaders are in California attending Lobby Day. Karen Garcia has set up about a dozen strategic meetings with local legislators. The [...]

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What I love about affiliate marketing is that it is a win-win situation for all involved; performance marketing is a beautiful model. Now is the time to act and defend the industry that we love. As many of you have heard: California, Minnesota, Connecticut, and Hawaii are considering putting laws on the books that would leverage affiliate [...]

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